In this service, we will first discover the internal identity of the business, and then, with the storytelling that is created from the unique differences for each business, we will deal with naming, verbal and visual identity, and by presenting an integrated communication program on the way to the unveiling. and the development of brand communications, we cover the necessary measures. The necessity of brand management and care after its creation makes us always present in its development.
A unique name is one of the most important assets of a brand.
In the process of naming and designing the verbal identity, we name it by creating a concept, and based on that tagline, we determine the tone of the brand expression and communication texts in an integrated and creative way.
In this service, we first formulate the design strategy by examining the business strategic master and fully understanding the distinctions, audience, products or services, and then we design the visual identity by examining specific solutions for each business. One of our approaches in visual identity design is to create a visual distinction in accordance with the brand strategy.
At the beginning or during the development of the brand and business, we are your advisor in decisions and communication and advertising plans. Knowing the strategy and identity of the brand and based on the needs of each business, we provide effective solutions in the field of communication.
Effective communication creates a suitable and lasting place in the audience’s mind. In this service, we first assess the needs of the business and by accurately identifying it and collecting information, we propose a coherent and effective communication and advertising plan. The duration of this program was one year, and the communication executive calendar is provided below.
A creative and effective message is not only creative words and images. In this service, we define the road map with needs assessment and targeting. The next step is ideation and key concept. It is necessary to pay attention to other components of the brand and budget in organizing and presenting the implementation plan of the campaign. After that, designing a creative message considering the media is an action that should be done with such elegance and precision so that it sits in the mind of the audience in the best place and time and in the most effective way and lasts.
Environmental advertising, an effective combination of authentic media and creative message. In this service, determining the goal and how to present the message is the first step, in the next step, we go to ideation of the main concept of the ad. Designing an environmental ad with creative text and design and then developing a message for the media are other steps of this service.
Social networks are accessible and effective media, but they require the right strategy. After examining and identifying the audience, competitors and products, we compile the Instagram roadmap and overall strategy. Along the way, we present and teach all content details from strategy to production and publication in the form of a practical mod board.
Using creative and effective content in social networks is one of the most important actions for any brand.
In this service, we first examine and identify long-term business goals. Next, we develop a creative content strategy by accurately identifying the products, the audience and the needs. In the way of production and implementation, we determine their budgeting, advertising and promotion program, as well as the release calendar. We evaluate the effectiveness of the contents in relation to the goals in the three-month periods.
The website is one of the most key brand touch points in the digital world. After knowing the exact needs of the business, we determine the website roadmap that fits the goals and philosophy of existence of each brand, and we design and develop the website by considering its values.
Advertising photography is creating an effective image of the brand’s internal identity and the functionality and good feeling of using the product. We see, hear and read advertisements on the way of photography, and based on that we prepare the best scenario for photography. Finally, with knowledge of the brand and the audience and the principles of composition, lighting and creative techniques, we record the images of the products.
